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Case study / Rock & Roll Hall of Fame

Self-Service Ticketing Kiosk

Self-service ticket kiosks built for the Rock Hall's move to timed tickets during COVID-19. Today they bring in about 30% of its ticket revenue.

Disciplines

  • Kiosk software
  • Payments
  • Receipt printing
  • Ticketing integration

Result

About 30% of ticket revenue

The self-service ticketing kiosk: touchscreen, receipt printer, and card reader on top of a road case labeled TICKETS

When the Rock & Roll Hall of Fame reopened in June 2020, buying a ticket worked differently. Admission moved to timed tickets bought online in advance, capacity was limited, and the museum was running with a smaller staff. But not every visitor got the message before they arrived.

The challenge

Visitors who showed up without a ticket still needed a way in, without a crowded ticket counter and without pulling a smaller staff off the floor. They needed to pick an entry time, pay, and walk in on their own, and staff needed a fast way to check them in.

Anything new also had to work with the systems the museum already ran on, from its timed ticketing to its payments.

What we built

Self-service ticket kiosks with a touchscreen, a card reader, and a receipt printer, built into rugged road cases that staff can roll wherever they're needed. Visitors pick their tickets, pay, and walk away with a receipt. Discounted tickets are a tap away, and the screen can switch languages.

  • Connected to Ticketure, the museum's ticketing system, so the kiosks sell from the same timed inventory as the website
  • Card payments through Stripe Terminal readers
  • Custom receipts with QR codes that staff scan to check visitors in at the door
The kiosk touchscreen showing adult and youth tickets, discounted tickets, and a Purchase button
Buying admission at the kiosk.

The result

The kiosks were built for a crisis, and they outlasted it. Online sales are still strong, but for everyone who arrives without a ticket, the kiosk is the way in. They now bring in about 30% of the Rock Hall's ticket revenue, at a museum that draws around half a million visitors a year.

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